Here is a picture of Sandro, a brand that is new to London. Sandro are a French casualwear brand for men and women and they have some twenty shops in France. Their first London shop, in Sloane Street, opened at the end of May 2009.

Sandro Shop Sloane Street

The look is stylish young frenchman, with lots of slim-cut jeans, in both cotton and denim. Colours are interesting and different, shades of grey, chocolate and blue that give their jeans a stylish originality. Knitwear is young with attitude, with pulled seams, a bit of distressing, but in good quality merino. Their shirts are gallic Paul Smith, a little quirky. Here again their colour choices score, some of these shirts manage to be vibrant and sophisticated at the same time. This is an interesting Summer look, and I suspect that Summer/holiday style is one of their main strengths. Overall the look is fashionably edgy but visibly upmarket.

Their Spring/Summer collection is in the store now.

Details:

Sandro
133 Sloane Street, London, SW1X 9AX
Telephone: +44 (0) 20 7259 9539

www.sandro-paris.com